We admire Debra Prinzing for her work with ethical flower sourcing

Beloved Flower Lover,

Seattle photographer David Perry and Debra Prinzing collaborated on a storytelling project to document the groundbreaking changes taking place in the cut flower industry.

It began in 2006 when they met several local flower farmers who were growing gorgeous, uncommon ingredients — and they had to work hard to break through the traditional “wholesale” marketing machine to sell their crops direct to area florists.

They soon realized there were similar stories of intrepid flower farmers and nontraditional floral designers all around the country.

They wanted to put a face on the flower farmer – and to inspire floral designers and their customers, as well as everyday supermarket shoppers, to start asking “where were my flowers grown?” and “who grew them?”

It turns out that the field-to-vase movement is as exciting as the culinary world’s farm-to-table movement.

Inspired by Debra, we offered a recent eco design as our ethical offering.

unbind your heart wreath

Hugs and kisses

The Team

The London Flower Lover


About Thelondonflowerlover

Welcome to The London Flower Lover. We are florists who create floral collections to tell your real life story. With colour and texture, we take floristry into an entirely new direction based on the challenges and joys of your life. Offering what we call 'heart based floristry' we use style, fashion, and life situations and merge them with heart based lifestyle support. This inspiring blend creates so much more for those who love flowers. Using flowers in the traditional way of course, but always using flowers to open up a floralicious conversation about relationships of all kinds. We are a sort of work in progress of compassionately confirming how we are already on the inside, the love we want to see out in the world. That is mission of The London Flower Lover. So saying yes to recognising that is at the heart of this blog and using flowers to honour that inner world is how we use the beauty of giving and receiving flowers. This blog is your blog. It's as much about cultivating your heart, as it is about enjoying the physical beauty of flowers. It offers story, poems and video to reflect the life you actually live whilst showing beautifully inspiring collections of flower designs. Hand-tied bouquets, arrangements and more. All this with sought after tips from well established experts on how to keep a happy heart. This is what makes The London Flower Lover unique and magical. Yes, and that's how we make the difference that we do. When life looks, feels, or sounds challenging, we offer a sanctuary that you may dip into. A well of refreshment and strength that you may draw from. Sharing what others have found to be successful ways of being happy in the face of challenges, whilst letting flowers do the talking when we have no other way to interpret what is going on. Use flowers to help you re-discover, reveal and remember how you can still be despite challenges. Use flowers to celebrate and to embody the possibility of your heart felt desire, fulfilled. Use flowers in your life, to remind you of the beauty of your life. Use The London Flower Lover today. We invite you to stay curious in this floral universe as you explore the love in the heart. This is a floralicious world.
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4 Responses to We admire Debra Prinzing for her work with ethical flower sourcing

  1. LadyBlueRose's Thoughts Into Words says:

    I grow so many of my own..because I don’t know where cut flowers in the florists come from…
    I love heirloom varieties …..
    the arrangement is absolutely stunning!
    Thank you for sharing….
    Take Care…


    • wow, wow, wow, we love heirloom varieties too…we grow to but also go to our local markets. We are blessed with having access to farmers as well as being close to big London markets.

      You sound amazing, and thank you for your kind words.


  2. I recently watched an episode on PBS of ‘Growing a Greener World’ about the importance of not only using our consumer power to buy organic produce but also organically grown flowers for our homes and celebrations. Thank you for this excellent and informative article. Cheers, Gina


    • Hi ya Beloved,

      We feel like we have a partnership with the earth.

      We both have a different yet equal part to play. Its a fantastic combination which translates to the thing we want a happy home called Earth.

      We enjoy being able to post and answers to relishing the deliciousness of our relationship with the Earth

      Thank you for commenting Gina. It’s important to us. It feels good to us!


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